The summer travel season is here and more users in the US and Europe are embracing mobile mapping sites to help them find their way. According to a new report from comScore/M:Metrics, mobile map use i ...
Marketers are quickly jumping on the gaming bandwagon but if you aren't careful, you could be missing the boat - even if you're placing ads in-game. Why? Because according to experts at the OMMA Gamin ...
Online advertising network AdBrite has announced that marketers can now employ behavioral targeting across the 70,000 sites in the network. Combined with the Open Targeting Exchange, the technology gi ...
Google has launched its own version of communally constructed online encyclopedia Wikipedia, which consistently ranks among the most visited websites in the world.
The British are heading online to shop in ever increasing numbers, according to new figures from IMRG/Capgemini. Twenty percent of U.K. consumers now do their shopping on the Internet.
Did we really need more research to tell us that intrusive ads annoy consumers? Well, it seems some marketers missed a meeting in the late 1990’s and need to be taught a lesson in subtlety. To that en ...
The differences between Gen X and Gen Y’s use of digital technology have been made a little clearer, thanks to a recently released report from Forrester Research. The new insights should help marketer ...
MySpace remains the king of the social networks with a nearly 72% market share, but close competitor Facebook isn’t giving up. According to a new report from Hitwise, US consumers continue to choose M ...
Virtual worlds may be garnering a lot of headlines across the US, but according to at least one report, these headlines may be a bit premature - at least for the teen segment. According to a new repor ...